The world is turning increasingly towards mobile applications for everything from online shopping to communicating with friends. This shift away from the desktop has major implications for businesses as, among other issues, increased demand for apps means a software testing service is essential to ensure that consumer needs are satisfied. The rise of Android Android has been a major player in the mobile market since the Google-owned OS was first launched in 2008. But until recently the market has still been quite fragmented. Now though Android accounts for over 80 percent of the mobile OS sector, Apple’s iOS is second but has less than 14 percent of the market. Much of this is down to the consumer marketplace, particularly in Asia with the availability of cheap Android phones and tablets. But there’s been a shift in the business sector too. Many companies historically preferred BlackBerry devices thanks to their secure communication, but its market share has dropped from almost five percent to less than half a percent in the last three years. This shift can be partly attributed to enterprises adopting BYOD policies where employees are allowed to use their own devices for work. The size of the Android app […]

Security is becoming a growing concern for the people of most societies. With the increasing level of unemployment across the world, the incidents of crime are also rising. Because of this uncertain environment, the security of one’s home turns out to be the primary concern. Now, to make the security arrangements optimum for a premise, one needs to have proper arrangements for security.

Among the basic arguments of marketing is the attraction argument. Attraction marketing is definitely where you have an opportunity to sell positively an alternative to the masses. Without blocking, the sales pitch is as hated as it is well known. People are tired of the dishonesty on the part of companies that comes with aggressive arguments of wanting to sell to the public. These marketing campaigns look both cold and outdated. In contrast to this, an increasing number of Internet marketers are looking for other more conservative but profitable long-term advertising and marketing methods. Attraction marketing can be one of the ways to go. Marketing the attraction Many companies still do not know what attraction marketing and brand love is or how to make use of this type of marketing and are left behind in the industry. Attraction marketing, at its core, means selling a character as a way to get a cushion of customers for a standardized product. It puts more force on who the company is, together with the experience it brings to the industry and what the product it sells can do for it and its customers. With attraction marketing, you have permission to tell the story in your own words. Users start to […]

All Facebook subscribers will probably be aware that the social network stores various information about users: this allows the company to offer targeted advertising that reflects each subscriber’s interests to the platform. Let’s see how to stop Facebook from using my data. However, there are plenty of reasons why you want to limit the amount of personal information you share with Zuckerberg’s social network, first and foremost, a greater focus on your privacy. How to stop Facebook from using my data? Let’s start from the obvious: to eliminate any sharing of personal data and prevent Facebook from obtaining new ones, the only thing to do is completely unsubscribe from FB. If you don’t know-how, we refer you to our guide on this: But probably not everyone is willing to such a drastic solution, so we propose two alternatives aimed at limiting the sharing of personal data with third-party applications. An effective way to protect your personal information is to disable the use of apps, sites, and plugins connected to Facebook. This will prevent your data from being collected and used by third-party applications that connect to the social network (i.e., that use its APIs). Obviously, this will also prevent you […]